Bluetooth Low Energy (BLE) is at the center of cybersecurity attention, raising concerns about privacy and confidentiality. Context, a specialized consultancy, proved that BLE signals transmitted by many mobile phones, wearable devices and iBeacons, including the iPhone and leading fitness monitors, could be easily recorded...
A new partnership is looking to turn searchers into buyers based on their location. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily newsletter, PYMNTS...
Can iBeacons boost customer engagement? That’s what every major player in the retail market wants to know. But one smaller grocer is testing it out for themselves. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all...
Beacons, it turns out, aren’t just for the big kids. The Niemann Foods supermarket chain is putting iBeacons in all 45 of its County Market stores across Illinois, Iowa and Missouri, according to Mobile Commerce Daily. Get the Full Story Complete the form to unlock...
June 04, 2015
Gimbal, a location and proximity-based mobile engagement provider, announced yesterday (June 3) that it is delivering its firmware licensing solution to its first ever-growing beacon proximity network. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required. yesSubscribe to our daily […]
May 14, 2015
A new partnership is looking to turn searchers into buyers based on their location. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access...
February 11, 2015
Can iBeacons boost customer engagement? That’s what every major player in the retail market wants to know. But one smaller grocer is testing it out for themselves. Get the Full...
February 06, 2015
Beacons, it turns out, aren’t just for the big kids. The Niemann Foods supermarket chain is putting iBeacons in all 45 of its County Market stores across Illinois, Iowa and...
